Media Beacon is an online resource from Vital Strategies of tested and proven, best practice tobacco control graphic warning images (in four languages) and campaign materials (in eight languages) designed to support health objectives. Many of these campaigns are free to license and simple to adapt, enabling governments to rapidly and cost-effectively implement graphic warnings and mass media campaigns to support health policy.
Designed as a one-stop, comprehensive “Campaign in a Box”, each campaign includes TV, radio, outdoor and digital components, and implementation support and evaluation tools. There are over 60 tobacco control public service announcements (PSAs) available in library that can be navigated in Arabic, Bahasa, Chinese, English, French, Hindi, Russian and Spanish.
Find related resources
Policy area: Smokefree
Implementation area: Public communications
Region: Global
Resource type: Toolkits Sample Materials Guides
Source: Vital Strategies