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Tobacco Industry Youth Smoking Prevention Programs: Protecting the Industry and Hurting Tobacco Control
Author: Landman et al. (2002)
This article analyzes tobacco industry documents to determine why industry-sponsored youth smoking prevention programs were developed, how they were used to fight tobacco control policy and programming, and their lack of effect on youth smoking prevalence.
The ‘‘We Card’’ Program: Tobacco Industry ‘‘Youth Smoking Prevention’’ as Industry Self-Preservation
Author: Apollonio et al. (2008)
This article analyzes the tobacco industry self-regulation "We Card" program. It exposes "We Card" as ineffective and structured to improve the industry's public image and limit tobacco control policies and their enforcement.